We partner with pre-seed and seed stage founders who are solving the world’s biggest problems. We help bold and ambitious founders stay above water and ride the waves.
We look beyond the shore for where the next waves will break. We help exceptional founders to commercialize their ideas.
We work closely with founders holding regular meetings and sessions to address all aspects of the business from launch strategy and GTM to fundraising and marketing.
Our extensive network is comprised of leading decision-makers and the world’s best experts across many sectors.
The success and growth of a company depends on the strength, development, health, and wellbeing of its team.
Their support goes beyond just capital—they bring expertise, trust, and a genuine passion for helping founders succeed. Kristina, in particular, commands immediate respect and admiration from VCs and builders, and working with her is always a pleasure. I wholeheartedly recommend them to any founder seeking not only investment but a true partner in their journey."
From refining our strategy to being a steady sounding board along the way, their support has been instrumental as we've built Olio."
Overwater backed us because they believed in the accumulative veteran experience of our team. As Founder and Managing Partner, Kristina moved swifty to a funding decision and has been by our side ever since. She is highly accessible and leverages her vast network for Portfolio Company GTM growth, talent recruiting and marketing and PR. She is especially shrewd at fundraising strategy and round optimization , thereby greatly enhancing the investment success of her portfolio companies. An Operator in her past life, she has the rare combination of high ambition and grit. She offers direct and no-nonsense feedback paired with empathy for the founder's day-to-day life. She has been a great collaborator and knows when to lean in and stay back to let her companies fly."
It is a rare combination of traits simultaneously expressed in a single person. She has all the knowledge, experience, and understanding of grit, resilience and the hustle of the startup. She also is someone you can confide in and ask every question you really want to ask going through your head while being relaxed and knowing it’s safe. To her, no problem is too silly and she will come up with clear and friendly action points to address any issue. She is inspiring, her energy is captivating and contagious and it is impossible not to be drawn in by her passion to just be the best investor your company needs."
Her broad network helps founders ask and answer key brand questions in the early stages that can make or break a company.”
Kristina is proactive and is constantly on the lookout for ways to improve the quality of what we put out in the world and who we bring into the organization. She genuinely wants to help mission-driven companies and has valuable feedback no matter our question. She's very well-connected and has seen it all, from CPG and retail to food tech and experience working at top VC firms. She brings that experience into our conversations and has an ability to see around corners.”
Whether it's because Kristina has so much personal experience building business, has worked at the top firms or it's just innately who she is, she's a founder's ideal partner. She is one of those rare people you look for and seldom encounter - someone who means what she says, says what she means and is always solution oriented. Having her at your table is an unfair advantage in and of itself."
Kristina is extremely helpful at three levels: she has a great eye for talent, she knows how to effectively help in funding rounds, and she has a great sense for the consumer experience.”
It's easy to find Investors that want to give you money because they believe you will be profitable. It's harder to find an investor who cares about you as a person, your company as a vision for the future, and the good you can do with it (knowing that profit is a requirement to do this good), this is Kristina. Kristina is a breath of fresh air coming out of a sea of Silicon Valley careless investors"
I have really enjoyed having as a thought partner through strategic decisions for the company. She has been our biggest champion, and a great help through challenges. She's not afraid of rolling up her sleeves, and is always transparent and gives honest feedback.”
From biz model evolutions to leadership transitions, her candid feedback and bias towards action helped turn our vision into a reality.”
Very founder-focused with workshops to support our needs. She's someone that I feel I can call on at anytime."
She brings boundless enthusiasm and energy to every conversation we have and continually makes unusual connections to adjacent ideas and people that can help. She's an independent thinker and serves as a valuable sparring partner for our team. As a former startup operator, Kristina deeply understands entrepreneurs, the challenges they face everyday, and the holistic support that all entrepreneurs need in order to be successful. I don't know of a better partner to help us navigate the uncertainty we will face in the coming years."
There is a level of energy and action that Kristina brings to the table backed by a sincere drive to ensure that the mission of the company is reached to its fullest potential. Kristina also knows just about everyone and is always helpful in creating meaningful connections.”
We've worked with 100+ startups over the past 15 years and have a unique combination of experience both operating category-defining brands and investing at top tier venture capital firms
Meet the Team
